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A change of name - Locos Burritos reply
Stigma Files 2006
Wednesday, 19 April 2006

0602_STIG_LocosLocos Burritos restaurant produced a marketing flyer advertising menu items such as 'straight jacket' burritos, 'psycho' tacos, 'crazy loon' nachos and 'asylum' salads.

SANE Australia was contacted by distressed local residents who were offended by the menu, which had been placed in their letter boxes around 20.02.06. 

SANE Australia contacted Locos Burritos letting them know that their marketing strategy was causing distress to vulnerable people in the community.  StigmaWatchers also individually contacted the restaurant, to let them know how the marketing affected them.

 We spoke with Anne Marie Johnston, Manager of Locos Burritos on 19.04.06.  She said:

 'It was not our intention to create any harm or added stigma and we apologise that this has been the case. The directors of the company are not taking this situation lightly and will be reconsidering many of our menu items' names.' 

 





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